In a period of closeouts and discounts, I propose that you increase and expand. Offer clients more service, more effective products, and above all else charge accordingly. I have attracted more clients into group training and buddy sessions than ever before. By doing so you are able to save clients money, reduce the time you train clients, and make more money. Do the math, train 5 clients at $30 each for 1 hour, or 10 clients at $10 each for 30 minutes. Compare that to trying to squeeze $150 or $100 out of one client. Now I'm not suggesting that you cannot attract a single client that can afford to pay $150 for an individual session, in fact I have a number of them myself, but you gain more exposure and reduce your risk of losing the income from one client down the line by training in groups.
Tuesday, February 3, 2009
The Easiest Way to Make More Money Now
Even in a tough economy, there is a simple way to make more money right now. There is not trick to this one, its so simple that you have probably overlooked it many times. Drum roll please.............CHARGE MORE!!!!!!!! Remember, its not what it costs, its what its worth. If the products and services that you offer are superior to the competition, why compete with inferior offerings on price? But it is critical that what you are offering is worth the price. Particularly in an unstable economy, consumers want value for their money. If your organization lacks great customer service, its time to get out of the industry...............or any industry for that matter. In today's financial climate corporations are fighting for every dollar from customers. But with the right product or service, buyers will be fighting for you. Get out of the business of attracting the masses. Focus on the few valuable customers that make up a majority of your business (Remember the 80-20 rule).Health and fitness is vital to individuals as well as the economy. Good health keeps medical costs down, allows for better productivity, and the opportunity to generate more income. Think about, how many successful people take great care to maintain good health?
In a period of closeouts and discounts, I propose that you increase and expand. Offer clients more service, more effective products, and above all else charge accordingly. I have attracted more clients into group training and buddy sessions than ever before. By doing so you are able to save clients money, reduce the time you train clients, and make more money. Do the math, train 5 clients at $30 each for 1 hour, or 10 clients at $10 each for 30 minutes. Compare that to trying to squeeze $150 or $100 out of one client. Now I'm not suggesting that you cannot attract a single client that can afford to pay $150 for an individual session, in fact I have a number of them myself, but you gain more exposure and reduce your risk of losing the income from one client down the line by training in groups.
In a period of closeouts and discounts, I propose that you increase and expand. Offer clients more service, more effective products, and above all else charge accordingly. I have attracted more clients into group training and buddy sessions than ever before. By doing so you are able to save clients money, reduce the time you train clients, and make more money. Do the math, train 5 clients at $30 each for 1 hour, or 10 clients at $10 each for 30 minutes. Compare that to trying to squeeze $150 or $100 out of one client. Now I'm not suggesting that you cannot attract a single client that can afford to pay $150 for an individual session, in fact I have a number of them myself, but you gain more exposure and reduce your risk of losing the income from one client down the line by training in groups.
"If it doesn't make dollars, it doesn't make sense!"
Subscribe to:
Post Comments (Atom)

No comments:
Post a Comment